BEST Logo Design Process
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You want more business right?!
to put the MOJO in your LOGO
Putting the LOVE in your LOGO Design process
BEST Christchurch Logo Designer, best logo designer in Christchurch
Want the BEST Logo Design Process for your business?!
Clint is an expert, experienced, professional Logo Designer that’s affordable, local fast and friendly to deal with. An expert Logo Designer with the BEST Logo Design Process.
Ever wonder why Free Logo Makers that Design Custom Logos are so prolific? You get what you pay for. Pay $5 and get something that may look good to you and seems great on the bottom line, but – yes a big but – it may kill your business by way of a design death. The BEST Logo Design Process is here to create you that imperative, inspiring, branding-critical, first impression, and better than tangible marketing results for your new brand, combined with Clint’s Advanced Logo Designing prowess and swag. This may seem like an expensive service, but think of this… how much was your last mechanic’s bill? I am a similar hourly rate, so why not get the best mechanic for your sports car brand!?
If you thought designing a logo was simple, then think again. Think about what type of business you want to become in the foreseeable future and how important the logo is in creating the brand appeal that it needs. Now that you have, you will likely want to spend more time designing a logo that resonates with the vision and branding prospects of your future company. The BEST Logo Design Process is in essence your crystal ball for your future brand and will yield a timeless, original or even a bespoke logo for your business.
Logo designers are always in demand since a good logo is the first good impression potential consumers have about a company. It impacts the total brand perception and plays a passive yet imperative, important role in the buying decision of prospective clients. For the BEST Logo Design Process to work, I have come up with the 7 stages of the best logo designing process. Let’s take a look at seven steps to the 7 Steps of BEST Logo Design Process to help create you a killer logo that makes your business a brand rock!
Check out the details below, I have created the BEST value Logo Design Process in NZ and I would like to put the MOJO in your NEW LOGO.
Putting the DESIRE in your DESIGNS
The BEST Logo Design Process for your business in detail.
The BEST Logo Design Process will enable an Advanced Logo Design with swag.
BEST Logo Design Process 7 Steps.
Understand Your Business ~ Get Logo Details
The first step in the logo design process is getting to know your business and its goals.
This includes researching the company’s history, target audience, products, and services. It’s important to understand the brand vision to create a unique logo that fits the brand.
Brand Research ~ Brainstorming
The next step is Brand Research and brainstorming ideas.
Brainstorming can be done by me alone or as a team with you, depending on the size of the project. During this stage, it’s crucial to come up with creative and innovative ideas that will help create a logo that stands out.
Concept Building ~ Creating Rough Sketches
Once the ideas are gathered, it’s time to create a few rough sketches.
This can be done on paper or digitally using logo design tools.
The designs will be hand drawn, creative and capture the essence of the business in a dratft or rough form.
Create Multiple Designs ~ Adding Creative Touches
Choose the best of the best concepts and roughly draw them up.
I will create and distill down to the 5-10 best logo Design Draft Concepts (depending on the package quoted), and digitise them, adding a few colour and font choices at this point.
Select One or Two to Revise ~ Tweak the Designs
Next, it is important to test your logos with you.
I present the Draft Roughs in a semi-finalised form.
I typically look at them all on the floor, and eliminate the ones that I don’t prefer, leaving a couple that I would like to move forward with. Poll people you know to get feedback on the final two or three that you like, to validate and compare designs before you choose one to finalise.
Presenting the Penultimate Design ~ Execute Final Design
The last step is to create the final logo with the feedback from your test.
A logo test will tell you if your designs are ready to go or what changes you need to make. This involves tweaking the design, adding finishing touches, and making sure the logo is suitable for a variety of media. Once the logo is complete, it’s time to launch and build your brand identity.
OK'd ~ All The Logo Files Delivered in a Package for you
Now the logo design is finalised, I create a library of various different logos.
Stacked, Horizontal, and specific files for different usages like embroidery, print, web and signwriting. I package up all these Vector and Pixel Formatted files and give them all to you. I archive them here and in the cloud for future use so we will never loose them – I am always here for you.
Now, before your new brand starts to fly and Get More Business…
Let’s not jump the gun, there’s one last check before it’s time for you to release your new SUPER-brand into the wild ~ and start getting more business!
We must check if all your touch points are up-to-date. I can help you update all your marketing collateral in a flash now we have the brand sorted. From your website design, to printing, to digital and social media graphics in a flash. It’s a BIG OPPORTUNITY to reconnect to your current and past customers. Do you know about the 80:20 rule? Look it up, it works. You will get 80% of your business from the 20% of your best customers. So investing in a new brand will start to generate you more business faster than you think. And this excuse to touch base with your customer base will show tham that you are on-to-it!
Quick Note: Armed with the latest software XDC.NZ has really clever wizards which let me knock up a Logo Design Draft in no time. But design isn’t about knowing which buttons to press. It’s about creating the mood, delivering the message and making the sale. Forgive me for sounding rude, but, if you want to look professional, leave it to the professionals and it all starts with the BEST POSSIBLE LOGO DESIGN. Good design sells. Fact. Bad design – or even just average design – may do more damage to your business than you might think. Trust me. “I’d recommend you invest at least a third of your budget in sorting out some decent design and artwork – all your marketing collateral” After all, it’s not about how many items you distribute, it’s about how many responses or orders you get from them. So let’s get some more business ~ designed!
So what are you waiting for?
Go Get More Business ~ Designed, with XDC.NZ!
All Icons Provided by Flaticon.
A brand is something that sells itself. It is the personality of a company which consumers perceive. Just as a brand represents a company’s personality, a logo design denotes a company’s face. This is the face of your business when you are not there. Although you cannot control the perception of the consumers, you can determine what they see as the face of the company. So why not design the best possible (and most effective) Logo Design for your business?!
Putting the CRACKER in your CREATIVE Logo Design
What the BEST Logo Design Process considers…
Here are the reasons why the best Logo Design should always be creative
Inspire the Audience
A logo is a single visual picture which acts as a communication tool with the audience; therefore it should meaningfully carry the brand’s message to inspire the people. The more the audience is moved by your logo, the better it will be for the brand’s image. Also, it has to be relevant enough to become the pillar of the brand. Creativity is what will influence the brand the most.
Building Recognition
Your logo acts as a reminder for the general public. It is something they can relate to and connect with. They will be able to tell which products the brand sells and of the company’s orientation, just by seeing their logo. For example; brand’s logos like Mango, Nike, Gucci, Rolex, and Zara are well known and recognizable among the consumers of these brands.
Brand Uniqueness
Your logo should be eye catching and different, to make it stand out. There are hundreds and thousands of brands out there and to become extraordinary, you need to be more creative and innovative. You need to give a reason to your target audience to opt for your brand from the pool of many; hence uniqueness is the top priority. Adding a touch of creativity doesn’t mean it has to be complicated though. Uniqueness can also be achieved by keeping things simple and basic.
What should be considered when designing a logo?
When designing a logo, I consider the company’s target audience, mission and values, and current trends in logo design. Additionally, it’s important to consider the logo’s size, the colors used, and how the logo will be used.
How can I make my logo stand out?
A great way to make your logo stand out is to use unique fonts and colors that are not commonly used. I also use abstract shapes and patterns to create a unique look. Additionally, using negative space, gradients, and shadows can help your logo stand out from the crowd.
Should I use a symbol or a text-based logo?
It depends on the company’s needs. A text-based logo may be better if the company wants to create a strong brand identity. However, a symbol-based logo may be more appropriate if the company wants to be more creative and abstract to portray the essence of their brand to the target market.
What type of font should I use for my logo?
When selecting a font for your logo, I make sure it is legible and easy to read at all sizes. Additionally, I select a font that fits the company’s brand and message. There are a millions of fonts to choose from, so I make sure I do the research before making a decision. Things like ‘friendly’ = rounded font, ‘italic’ = sport etc.
Conclusion
Designing a logo is the most important step in creating a successful brand. Following my 7 steps above, I will create a logo to help your business stand out and make a lasting impression. With the right design, your logo will be a powerful tool that communicates your brand’s story and values to your audience. Want to take your business to the next level?!
Putting the DAZZLE in your DESIGN PROCESS
BEST Rolleston Logo Designer
The BEST Logo Design Process Tips And Tricks
Creating a logo can be daunting, for me it’s a fun and rewarding experience with the 7 steps in place. I refine the designs and get feedback from you on which logo works best for your brand. Finally, create a brand identity package to ensure consistent use of the logo across all mediums.
Understanding Color In Logo Design
Before I even go through the 7 steps of the logo design process for your new logo, I think about the impact colours have on the potential audience. According to Colour Theory, blue, red, grey/black, and yellow/gold are the four most used colours in logos, with each colour carrying a characteristic with it. For instance:
Blue: Professional, tranquil, trust, Medical-related – Examples include Oral-B, HP, and IBM.
Red: Energetic, Bold, Sexy, action – Examples include Coca Cola, Kellogg’s, and Canon.
Grey/Black: Credible, Powerful – Examples include Adidas, Nike, and CBS.
Yellow/Gold: Sunny, Optimistic, Inventive – Examples include Subway, Hertz, and Nikon.
Remember that a logo can be redesigned, but the colours remain a timeless element, which is why it’s important to get the colour combination right the first time!
When it comes to logo design, color theory is an essential tool. Colors have their own unique meanings and can be used to create a desired effect. It is important to understand colour theory when designing a logo to create a logo that reflects your brand’s values.
Leveraging Typography In Logo Design
Typography, or the art of arranging text, is one of the most important elements of logo design. A good logo should be simple yet effective in conveying the message of a company or product. Typography can create a lasting impression and make a logo stand out from the crowd. When it comes to leveraging typography in logo design, there are a few key things to consider.
Typeface
Typefaces are the fonts used for the text in a logo. Different typefaces have different weights, styles, and personalities. Choosing the right typeface for a logo is essential in creating an effective design. It’s important to choose a typeface that is legible and easy to read, as well as one that reflects the company’s or product’s personality.
Size
The size of the text should be large enough to be noticed and yet small enough not to overpower the design. Furthermore, the size should be consistent throughout the logo to ensure a cohesive look and feel.
Spacing, Kerning and Leading
The spacing of the letters should be balanced and consistent. Too much space between the letters can make the logo look too busy, while too little space can make the logo look cramped. This is the art of negative space and will be even more evident if you blow your new logo design up to a billboard size. Ever wonder why a logo looks awesome? This is the main reason, and most of the time you don’t superficially see it – but your sub-conscience can.
Logo Design Styles and Trends
The first thing I consider when exploring logo design trends is the type of logo you want. Logos can be divided into two main categories – symbol or logotype.
A symbol logo: is an image or icon that represents a brand without using any text.
A logotype: is a logo that combines text and an image. Knowing which type of logo you want to create can help you narrow down the right design trends for your logo.
I also look at the current trends in design, colour, and typography. Design trends come and go, so creating a timeless logo is important.
When creating a logo, it’s important to consider how it will look when used in different formats. Will it look good on a business card? Will it look good on a website? Will it be easy to read on a billboard? Thinking about how your logo will look in different formats will help you create a logo that looks good no matter where it’s used.
By exploring logo design trends, I create a logo that stands out and looks modern, professional, and attractive. Knowing the current trends in design, color, typography, and usage will always help me create a logo that looks great no matter where it’s used, now and in the future.
BEST Rolleston Logo Designer
Putting the BANG in your BRANDING Logo
Putting my EXPERTISE in EVERYTHING Design
I specialise in Everything Logo Design – I love LOGO DESIGNING – to help your business succeed!
Have a look through the below image carousel as to what I think are my best logo designs that I have created over the last three decades (yes, over 30+ years). I create and make an awesome first impression for your business (and you!), while also communicating the essence and values of your brand, yielding more than just trust and more business for your business, but repeat business too! Who knew that a little ol’ professional logo design would lead to so much more in terms of business?!
Contact the BEST Rolleston Logo Designer with the professional experience to do the job right first time.
Call or Txt Clint today on 021 1144014
With my logo design service you get the complete package!
ACCURATE QUOTES…
I provide free, no-obligation quotes. I’m completely transparent in my quoting, so you’ll know exactly what it is you’re paying for and what to expect right from the start of the logo design process.
GREAT COMMUNICATION…
I pride myself on our great communication. I am approachable too and if you have any questions throughout the design process, I’ll always reply in a timely manner.
EXPERIENCE…
My highly creative experience combines talent and professionalism to develop eye-catching logo designs for a diverse range of Kiwi NZ businesses or companies. You can rely on my proven expertise to execute flawless concepts. Check out the logo carousel above for a mere subset of some of the fun, beautiful and stunning logos I have had the pleasure in creating.
FRESH IDEAS…
I believe in the power of great ideas. My extensive experience, strategic understanding and creative insight combine to deliver innovative ideas that have depth, impact, and engage your target audience on multiple levels.
REVISIONS…
Once presented with your logo concepts, I provide you with the opportunity to make revisions. This feedback process allows you to make any tweaks to get the logo just right.
FINAL ARTWORK FILES…
Once your logo design is finalised, I’ll provide you with all the file formats that you’re ever likely to ever need. These will be neatly organised for both print and digital uses and are yours to keep. I even archive them here for any future use. You will never loose them!
A BETTER BUSINESS EXPERIENCE MOVING FORWARD…
XDC.NZ is a local Selwyn, Christchurch and Canterbury full-service graphic design and creative marketing business, based just south of Christchurch in Rolleston, that’s here to help you. I am here to work for you as your outsourced Graphic Designer and Creative SEO & Marketing Specialist. From my fortē of the logo design I really enjoy, to using my experience and creative SEO marketing nouse to Design a Website and deploy Google-friendy SEO to help you get ranked higher. All in a mission to get your business more business. I simply point your business in the right direction. Ask me about anything, Logo Design is just the beginning.
Discover your next awesome Christcurch Logo Designer that’s super effective, to give your business swag!
Want the best Logo designer in Christchurch, even New Zealand?
“Logo design really matters, it elevates your business to the next level!” – Clint Ward, XDC.NZ
That’s why I take the time to understand your goals and objectives of your business. I can then use my strategic, creative, and digital magical brilliance to deliver graphic design solutions that are as appealing as apples and carrots are to horses. Abi from Abi’s Natural Horsemanship abisnh.nz told me that. Check out her new logo and brand new website that I made for Abi here: abisnh.nz
Effective logo design doesn’t just happen by accident.
I create it from a concerted effort to provoke specific emotions, thoughts, and desires within your target audience.
At XDC.NZ, I design world-class logos that effortlessly convey your message and visually promote your product or service. My solutions are engaging and memorable, bringing you straight into the minds of your customers. I design creative and professional logos that bring your brand to life. If your business is in Rolleston, Christchurch, Auckland, Wellington, Hamilton, Tauranga and throughout the rest of New Zealand, I can help remotely. Through innovative ideas, strategic planning, and imaginative concepts, I ensure your logo is unique, bespoke, original, relevant, and catches attention. I make the whole process fun. It’s like waiting for then unwrapping a very cool present at Christmas time.
My logo design process begins with discovery.
I immerse myself in your competitive environment, learn what sets you apart, uncover your company’s goals and values and uncover your Unique Selling Point.
Discovery…
Research, research and research. I look at competitors and similar businesses alike to make sure I do not do what they do. I research your business and what it offers, your Point Of Difference, your Value Proposition and start the hand-draw design concepts from there. Yes, the old-school logo design process that never fails. Your logo has to have a reason for being. It makes it memorable to your target audience. I start to generate a highly original logo form in its raw state.
Design…
With the fundamentals of your brand established, I begin exploring, sketching and designing your concepts. I’ll get my creative ideas flowing and produce concepts that are unique, forward thinking and representative of your business. This then gets moved to the Mac and the next part of the process begins…
Development…
After I’ve presented your concepts we enter the development phase. Here, we work closely with me for direction on any revisions you may like to see. Once any iterations have been made we’ll finalise your logo design solution and direction to save on time, hence money. I am not an ad agency so rest assured, the invoice will not have an agency couple of extra zeros.
Deliver…
Once your new raw logo has been approved, I finalise the design and colours. I then deliver the final logo design in all the high resolution formats you are likely to need. You’ll be armed with the files that are suitable for both digital and print purposes. JPG for emails, PNG for websites, PDF for Print and ai Vector Master Format for any future use (it’s the master logo file format). I can even supply a Style Guide for you, for your next business activities, so in the future, no one get’s it wrong.
Are you looking for the best business logo designer? You have come to the right place – I am the Logo Guy – A Logo Design Guru.
Your logo design tells a story about your company. Make sure it’s the right one. At XDC.NZ, I invest my time in listening to your goals and understanding your business. I am a very experienced designer and will work with you to establish a logo that communicates what your business represents at its core. I distill the essence of your business down into a beautiful new shiny logo for you.
I distil everything your business stands for so that your logo makes a compelling emotional connection with your audience. I’ll create an original, bespoke logo that will empower your brand and have customers trusting and believing in what you do. Want more business? Yes, logos actually influence that. It’s the first thing that potential new customers see. There are a lot of talented logo designers around but finding one that matches your vision can be like finding hen’s teeth. At XDC.NZ, I’m proficient in a broad range of styles, so I am confident there will be a style that resonates with your brand. And guess what? I don’t just create logos, I make them dance too! Ever thought that your logo could be animated!? I put the Mojo in your logo and create Business Card mockups, Car and Van signage visuals and even new websites and adverts for you. A Full-Service one-stop-local-shop at affordable prices. So you can see your bright and shiny new logo at work!
I thrive on making my clients smile and establishing long-lasting working relationships. I am here to grow with your business every step of the way. My expertise lies in creating modern, simple, and clever logos that tell stories, resonate with audiences, and make an awesome first impact. Every successful business needs an eye-catching, original new logo design that sets it apart from the competition. Work with me, and I’ll provide you with an identity that cuts across the clutter and puts you ahead of the pack. I put the Mojo in your Logo that will stand the test of time!
I produce beautiful, modern new logo designs for Christchurch and Rolleston companies that want to take their business to the next level. I am an extremely experienced professional logo designer without the extra costs of an agency that can help Christchurch businesses to build awareness, appeal to customers and look extremely professional. For free advice or a 06-minute free website audit, contact Rolleston Logo Designer Clint, to put the Bang in your Brand!
Let’s make Great Graphics together…
You want the best of the best from a one-stop-shop?
Clint is an experienced, professional Multi-Disiplinary Designer at your service at an affordable rate.
Call or Txt Clint today on 021 1144014
